A Customizable Website with Agility CMS
SCENE chose to work with Agility based on our ability to customize their site to their exact needs, as well as our flexibility with integrations. As part of the website rebuild, we worked with the SCENE marketing team, a design agency, a mobile app builder, and SCENE’s platform partner.
One of the main benefits of the Agility solution was our customized and flexible integration with the platform host. While registrant data is still housed by Scene, all content can be delivered and updated from the Agility platform, which means that SCENE now has full control over its offers and rewards.
In terms of the website and mobile app, our platform has enabled SCENE to easily and intuitively update all content whenever needed, with no technical skills ever required. The big benefit about managing all content from one hub is that there is no need to make updates multiple times (on their desktop, mobile, and app sites and their kiosks); content is automatically updated across the board.
Another important element we took into consideration when building SCENE’s new website and mobile app was ensuring that we built a framework that could accommodate not only today’s design capabilities and technologies, but also future ones. This is reflected in the site’s content architecture, which was specifically tailored to SCENE’s unique business needs and requirements and built with scalability in mind.
Easy Content Updates
Agility has given SCENE full power and control over their content, enabling them to easily manage their digital channels and provide their customers with an improved online experience.
Customers are now able to access all membership information through their desktop site, mobile site, or mobile app, including transactions, account history, personalized offers, point balances, and point redemption. Content is easy to update instantly through Agility and data across vendors is automatically delivered.
SCENE has cited the ease of use of the Agility platform as a top benefit thanks to its logical and intuitive user interface, which non-technical members of their team find easy to use and to publish content on. This has allowed them to easily populate the site and to deliver content quickly and efficiently.
We were very pleased with the level of commitment from the Agility team. The team went above and beyond to ensure they were able to do what it took to allow us to hit our deadline. It was impressive how collaboratively they worked with our other agencies and with our internal team.
Former VP of Operations, Partnerships & Digital Strategy at SCENE